Wednesday, August 13, 2008

Trade Show Tips - Spread the Word

T.I.P.S. #1
Try encouraging referrals, offer incentives, discount the next order or send a gift - do whatever it takes to encourage your current customers to spread the word and start talking about your product with everyone they know. But, keep in mind, it only works if it’s a great product/service backed by great customer support and the honest belief in your product/service. Simply put – that is the key.

T.I.P.S. #2
Ask for testimonials. Why? People believe testimonials and you can use them to your benefit too by adding them to your advertising campaigns.

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